How a “Tax Techie” & Speaker Transforms German Tax Advisory into a Digital, Charismatic, and Charitable Force
In a world where tax advice often evokes yawns, Sascha Matussek is flipping the script. Blending humor, tech-savviness, and heartfelt charity, this Stuttgart-based Steuerberater (tax advisor) is reimagining what it means to guide individuals and businesses through Germany’s complex fiscal ecosystem. From founding his own firm to penning a bestselling book and delivering motivational talks, he embodies innovation in a conservative field.
🕴️ From Humble Beginnings to Trusted Advisor
Born with a passion for numbers, Matussek graduated in 2007 from the Hochschule für öffentliche Verwaltung und Finanzen in Ludwigsburg, earning his Diploma in Financial Administration. Seven years later, in 2014, he became a certified tax advisor in Stuttgart and launched his own firm, “Steuerberater Matussek”. His entrepreneurial flair paved the way: by 2023, his practice evolved into Matussek Partners GmbH, with prominent offices in Stuttgart, Frankfurt, and Düsseldorf buecher.de+2matussek-partners.de+2trustberg.com+2.
Before venturing solo, he honed his expertise in several medium-sized tax and auditing firms and even served as Managing Partner at WINHELLER Rechtsanwaltsgesellschaft from 2022 to 2023. Those leadership roles equipped him to launch his own next‑gen tax consultancy.
🎙️ Reinventing Tax Talks with Charisma
Matussek dubs himself a Tax Techie, fusing deep tax expertise with modern tech and dynamic communication. His website proudly advertises “Steuerberatung mit Charme”, tax consultancy with charm. That charm is no gimmick. He regularly speaks on stages, appears in podcasts (including RTL+), and features in TV and print media.
His goal? To dispel taxian jargon with engaging storytelling so that entrepreneurs, hoteliers, restaurateurs, and healthcare professionals feel informed, not intimidated. Matussek knows that a little humor goes a long way. According to his site: “Suchen Sie einen Steuerberater, der nicht nur Ihre Finanzen in Ordnung bringt, sondern dabei auch noch für Lacher sorgt?” (“Looking for a tax advisor who not only straightens out your finances but also gives you a few laughs?”).
📘 Bestselling Author on Tax Clarity
On March 18, 2025, Matussek, alongside Fabian Klement, released “Alles, was Ihnen Ihr Steuerberater noch nicht erzählt hat” (“Everything Your Tax Advisor Hasn’t Told You”) through Finanzbuch Verlag. Spanning 283 pages, the hardbound bestseller demystifies tax optimization from startup to exit, offering concise advice without drowning readers in legalese jpc.de+1buecher.de+1.
According to its publishers, the book is “no dry tome full of grey theory,” but a practical roadmap showing how entrepreneurs can minimize taxes lawfully and amplify profits. It reflects Matussek’s mission: tax planning isn’t just compliance, it’s profit enhancement.
🏥 Niche Expertise Meets Digital Efficiency
While many tax advisors steer clear of specialization, Matussek zeroes in on sectors like hospitality, healthcare, and high-net-worth individuals. As a certified executor of wills (since 2016), he also offers inheritance and succession planning—integrating personal, tax, and digital strategies.
His firm, Matussek & Partners, prides itself on transparency, custom solutions, and a digital-first mindset, offering real-time feedback and cloud-based bookkeeping. That digital edge, combined with strong sector knowledge, underscores his forward‑looking advisory philosophy.
🤝 Living Tax Advice Through Charity
Matussek doesn’t stop at bean counting; he sees a moral dimension in his work. A LinkedIn post from about seven months ago reflects his joy at hosting a Kiwanis Stuttgart charity gala, raising a staggering €112,450 for children in need de.linkedin.com. As a father of two, he passionately supports causes aiding vulnerable youth . His advocacy in children’s welfare highlights a meaningful commitment beyond balance sheets.
