How a young baker built a boutique patisserie chain that brings Parisian-style pastry to every corner of Israel.
For many Israelis, the name Dudu Outmezgine means dessert done with precision, beauty and ambition. His journey from a first bakery job to a nationwide chain shows how craft, creativity and a clear vision can build a lasting food brand.
Where It Began
At the age of 21, following his military service, Dudu began working in a bakery. Alongside his studies, he gave confectionery consulting and wrote a regular column on cake baking in the local newspaper Hed HaKrayot. Early on, he was already sharing his craft with the public. duduoutmezgineduduoutmezgine
The First Boutique
His big step came in 1998. He opened his first confectionery, named after him, in Kiryat Motzkin. It has since grown into a nationwide chain under the company Dudu Outmezgine Patisserie Ltd. duduoutmezgineduduoutmezgine
A Parisian Touch for Israel
The chain was built around a clear idea. Dudu has said that his goal with the launch of the chain was to bring a patisserie experience with a Parisian touch to all of Israel. The brand has been described as bringing the fine patisserie tradition of Paris to Israel, with a large, diverse and loyal following. A French-language profile from 2020 described him as a design pastry chef who was standing out in Israel at the time. jpostjpost
Growing Across the Country
The brand has expanded steadily. The chain has operated in Israel for more than 25 years, and opened its 19th branch at Shuster Center in Ramat Aviv. It also joined the Keshet Ta’amim retail group, with both announcing faster growth for the chain in Israel and abroad. A later business report described the chain as having 22 branches. Dudu Outmezgine opens a new store in Tel Aviv +2
Creativity Beyond the Display Case
The brand makes headlines as much for imagination as for tradition. One well-known example is a sufganiyah, a holiday doughnut, topped with 24-karat edible gold and priced at 100 shekels. galileeculinaryinstitute
He has also moved into new partnerships. With the pizza chain Papa John’s, he launched The Sweet Edition, a limited edition of three desserts that bridge French patisserie and a broad food chain. He has described the challenge as taking a patisserie standard into a broad food chain without losing precision, quality or taste. He was also chosen as Israel’s brand ambassador for the Italian oven brand ILVE, for his creativity, excellence and innovation. jpostjpost
A Presence Online
Dudu also has a large online audience. His official YouTube channel was listed with around 801,000 followers in March 2025. His Instagram account, @duduoutmezgine, extends that presence to a visual platform where the desserts take center stage. [Add Instagram follower count, signature creations and recent launches here.] heepsy
Looking Ahead
As his chain keeps growing, his focus stays on craft: using precise technique, quality ingredients and creative design to turn dessert into an experience. [Add upcoming branches, collaborations or products.]
Follow on Instagram: @duduoutmezgine
Website: duduoutmezgine.com
About Dudu Outmezgine
Dudu Outmezgine is an Israeli pastry chef and owner of the patisserie chain bearing his name. He opened his first boutique in Kiryat Motzkin in 1998, and the brand now has branches across Israel. Follow @duduoutmezgine on Instagram for his latest creations.